128 – Eddie Yoon : Superconsumers

Finding your Superconsumer

Eddie Yoon is the founder of Eddie Would Grow, a think tank and advisory firm focusing on growth strategy. Prior to that, he was a partner at The Cambridge Group, a strategy consulting firm founded in 1975 that specializes in helping CEOs and senior leadership teams within Fortune 1000 corporations to drive growth by understanding how to unlock new sources of consumer demand. In the last 5 years, Eddie has doubled the revenues of numerous businesses in industries like cable/media, food & beverage, pet food, consumer robotics, and standby generator -- from several hundred million to almost one billion dollars.

Eddie is the author of the acclaimed book Superconsumers: A Simple, Speedy, and Sustainable Path to Superior Growth (2016). He is also the author of 40+ articles, including “Make Your Best Customers Even Better” (Harvard Business Review magazine, March 2014) and “Why It Pays to Be a Category Creator” (Harvard Business Review magazine, March 2013). Eddie has inspired thousands as a keynote speaker in the U.S. Africa Australia, Denmark, the UK, and Japan.

About the Sponsor

Looking for a great business opportunity, Bartercard Franchises are based on an area model and its simple, the more business you generate the more you earn. Owning a Bartercard Franchise gives you the control to be your own boss along with the reassurance and ongoing support from a world-class global management team. Franchisees grow their businesses by meeting business owners and demonstrating how Bartercard works and how Bartercard is a key tool in the development of their business by:

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In return, Bartercard provides a comprehensive support programme including business planning templates, office set-up and support, regional marketing support and initial and on-going training.If you are interested in this amazing business opportunity please contact Nadia Roohi on 0800 8406333

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Connecting with Eddie Yoon

Find him on his website where you will also find his other ways to connect with him on social media. Of course, you can find his book Supercomsumers on Amazon and other book stores.

Eddie also mentioned his daughter's book and I promised I would share that with you as well Joy by Audrey Kia Yoon all the best Joy in your writing adventures.

Finding out more about Geoff Nicholson and Success IQ

This could not be easier, in fact, why not join my FREE community on Facebook where we can discuss challenges, watch training and get involved with regular Q&A Sessions.

If you are ready to take things to the next level you can arrange a call with me to discuss coaching support, no matter where you are in the world I can arrange a bespoke support package for you.

If you have any questions then please email info@geoffnicholson.co.uk I am always happy to assist you to create a positive impact in your life.

Eddie Yoon Superconsumers
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